the back end:

Systems & Operations for Service Providers

This blog is about the back end of running a business. Not the highlight reel, the actual machinery. What to document first, when automation is worth building and when it's just more software to maintain, how to hand something off so it stays handed off, and what tends to break when a business outgrows the way it was originally built.

Business Strategy

How to document SOPs for a growing team

Mindset

How to scale a service business without burning out

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ABOUT THE AUTHOR

Hey, I’m Bre

I build the back end that keeps a business running when its owner steps away from it. CRI build the back end that keeps a business running when its owner steps away from it. CRM setups, client journeys that don't need babysitting, SOPs people actually follow, and automations that quietly handle the things you've been doing by hand at 11pm.

I spent five years as a virtual assistant before starting Tended Sprout, which is a generous way of saying I learned this by cleaning up a lot of other people's back ends first. Somewhere in there I stopped fixing tasks and started fixing the systems underneath them.

I'm based in Peoria, Illinois, where I also pour craft beer at Bust'd Brewing and participate in many local organizations. Outside of work you'll find me walking my dog, losing an hour in a thrift store, or eating chips and queso with people I like.